LOS ANGELES – With OrderVision™ from Moulton Logistics Management, the direct response industry’s leading provider of fulfillment, customer service and direct response analytics software, DRTV and other direct response marketers need only an Internet connection to access and manage customer service operations for maximum performance and efficiency.
OrderVision, an award-winning web-based customer relationship management (CRM) system, is synchronized with Moulton Logistics’ fully integrated campaign management and decision support platform. Order data and shipment status is pulled from Moulton’s live fulfillment database in real time, ensuring accuracy and enabling customer service agents to be more responsive to changing customer needs.
“With OrderVision, our clients have complete visibility into their data as well as the tools they need to satisfy their customers,” said Patrick Moulton, Director of Marketing at Moulton Logistics Management. “In addition to logging order details, agents can input individual customer data and capture comments, enabling them to offer a personalized customer service experience. They also can use OrderVision to modify any aspect of a customer’s order – be it quantity, frequency, or payment type – without having to restructure the entire sale. That level of insight and functionality lets direct response marketers set the service bar higher.”
OrderVision enables clients to view and manage transactions at every stage, from order entry to delivery. They can use the system to place orders and receive up-sell recommendations based on a customer’s purchase history. If a customer wishes to establish a payment plan or adjust a continuity plan to reflect changes in the frequency, type and duration, their purchase history remains intact, allowing for more accurate performance monitoring. Once an order ships, agents can also track packages in real time via direct links to FedEx and UPS. OrderVision even manages returned merchandise authorizations.
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